Complete Lead Generation Playbook

Summary

Unlock a proven, AI-informed playbook to dominate buyer-intent searches in construction software. Learn how to capture non-branded traffic, convert organic visits into qualified demos, and scale growth without relying on paid ads. Get structured templates, messaging frameworks, and page architecture designed to accelerate demo requests and revenue. Compared to building strategy from scratch, this playbook shortens time-to-value and delivers sustainable, defensible growth.

Primary Outcome

Acquire a repeatable, high-quality pipeline by ranking for buyer-intent searches and converting organic traffic into qualified demos.

Who This Is For

• Head of Growth at a construction SaaS aiming to shift from brand terms to buyer-intent search
• SEO/Content lead at a B2B software company seeking to scale non-branded traffic and demo requests
• Marketing or Growth leader responsible for demand generation and funnel acceleration

What You'll Learn

• 13 demos driven by AI-enhanced prompts
• capture non-branded construction searches
• 232 target pages built for buyer segments
• 86% increase in organic leads

Metadata

Category

Marketing

Creator

Guillaume Ang

Creator Title

Helping great businesses succeed at AI Search & SEO in minutes. Founder at Psyke.co

Tags

Growth Marketing, Demand Gen, Funnels, Content Marketing, SEO

Published

2026-02-19

Last Updated

2026-03-03

Citation

"Complete Lead Generation Playbook" by Guillaume Ang, PlaybookHub — https://playbooks.rohansingh.io/playbook/complete-lead-gen-playbook

Canonical URL