Last updated: 2026-03-15

The Listing Agent Framework to Win More Listings

By Heath D. Riddle — Branch Leader at Neo Home Loans, NMLS: 1340223, NEO Home Loans powered by Better NMLS: 330511

Unlock a proven, repeatable framework that guides property sellers through a clear financial transition plan, enabling you to lead appointments with confidence and win more listings. This framework provides a step-by-step, client-centric pitch that differentiates you from competitors and accelerates close rates.

Published: 2026-03-15

Primary Outcome

Win more listings by delivering a compelling, financially clear transition plan that positions you as the leading choice in a listing appointment.

Who This Is For

What You'll Learn

Prerequisites

About the Creator

Heath D. Riddle — Branch Leader at Neo Home Loans, NMLS: 1340223, NEO Home Loans powered by Better NMLS: 330511

LinkedIn Profile

FAQ

What is "The Listing Agent Framework to Win More Listings"?

Unlock a proven, repeatable framework that guides property sellers through a clear financial transition plan, enabling you to lead appointments with confidence and win more listings. This framework provides a step-by-step, client-centric pitch that differentiates you from competitors and accelerates close rates.

Who created this playbook?

Created by Heath D. Riddle, Branch Leader at Neo Home Loans, NMLS: 1340223, NEO Home Loans powered by Better NMLS: 330511.

Who is this playbook for?

Real estate agents aiming to consistently win higher-value listings over competing agents, Brokerage teams seeking a standardized, repeatable listing presentation for faster wins, Agents preparing for challenging, high-stakes listing appointments in competitive markets

What are the prerequisites?

Basic understanding of sales processes. Access to CRM tools. 1–2 hours per week.

What's included?

Proven framework to present a clear financial transition plan. Differentiate from competitors with a client-centric pitch. Scalable for solo agents and teams

How much does it cost?

$0.35.

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