Last updated: 2026-03-15

Listing Presentation Framework to Win Listings

By Will Koenig — Certified Liability Advisor @ NEO Home Loans | Build Wealth through Real Estate

Unlock a proven, step-by-step framework designed to help real estate agents present a clear financial transition plan that sellers trust. This framework provides a repeatable path to articulate value, differentiate from competitors, and increase the likelihood of securing signed listings, delivering faster results and a more confident appointment.

Published: 2026-03-15

Primary Outcome

Agents consistently win more signed listings by delivering a compelling financial transition plan that sellers trust and choose.

Who This Is For

What You'll Learn

Prerequisites

About the Creator

Will Koenig — Certified Liability Advisor @ NEO Home Loans | Build Wealth through Real Estate

LinkedIn Profile

FAQ

What is "Listing Presentation Framework to Win Listings"?

Unlock a proven, step-by-step framework designed to help real estate agents present a clear financial transition plan that sellers trust. This framework provides a repeatable path to articulate value, differentiate from competitors, and increase the likelihood of securing signed listings, delivering faster results and a more confident appointment.

Who created this playbook?

Created by Will Koenig, Certified Liability Advisor @ NEO Home Loans | Build Wealth through Real Estate.

Who is this playbook for?

- Real estate agents focusing on listing appointments who want a repeatable framework to win seller listings, - Brokerage managers coaching agents on listing strategy and conversion, - Real estate coaches or consultants who train teams on high-conversion listing presentations

What are the prerequisites?

Basic understanding of sales processes. Access to CRM tools. 1–2 hours per week.

What's included?

Proven framework to win listings. Clear financial transition plan. Repeatable process for agents

How much does it cost?

$0.40.

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