Expert in B2B sales training, enabling clever people to sell complex things, without dirtying their soul or reputation | Author & Keynote Speaker | Founder, Lucrum House (formerly Varda Kreuz)
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3 playbooks
Joined: 2026-03-08 · Last active: 2026-03-13
About
Expert in B2B sales training, enabling clever people to sell complex things, without dirtying their soul or reputation | Author & Keynote Speaker | Founder, Lucrum House (formerly Varda Kreuz)
Expertise: Sales
Published Playbooks
Prospecting Ideas for People Who Hate Selling [Sales] — A concise, practical guide that helps specialists build credible visibility and surface qualified opportunities without relying on hard-sell tactics. …
Prospecting Ideas for People Who Hate Selling [Sales] — Get a practical, field-tested guide with proven prospecting ideas tailored for professionals who dislike traditional selling, enabling you to attract …
Prospecting Ideas for People Who Hate Selling [Sales] — Unlock a concise, practical guide tailored for experts in specialist markets that reveals strategies to position yourself as the recognized authority,…
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